RecallJul 24, 2025· All ages

Pura Scents Detachable Covers of Smart Home Fragrance Diffusers

Official title: Pura Scents Recalls Detachable Covers of Smart Home Fragrance Diffusers Due to Magnet Ingestion Hazard

Magnets

Recalled Pura 4 Smart Home Fragrance Diffuser with detachable cover · Photo: CPSC

Recalled Pura 4 Smart Home Fragrance Diffuser Cover · Photo: CPSC

Recalled Pura 4 Smart Home Fragrance Diffuser with detachable cover serial location · Photo: CPSC

Pura Scents has recalled the detachable covers of Pura 4 Smart Home Fragrance Diffusers, sold at Pura.com, Amazon.com, Target, Scheels and other stores. Magnets inside the cover can detach and pose an ingestion hazard to children; swallowed magnets can cause serious intestinal injuries or death.

What to do

Consumers should immediately dispose of the existing detachable cover while waiting for the replacement cover, keep the diffusers out of the reach of children and pets, and contact Pura Scents to receive a free replacement front cover. Pura Scents is contacting all known purchasers directly.

Contact: Pura Scents toll-free at 855-394-5292 from 9 a.m. to 5 p.m. MT Monday through Friday, email at replacement@pura.com, or online at http://www.pura.com/pages/productrecall or www.pura.com and click on "Recall" at the bottom of the page for more information.

How common was it?

MajorAbout 851,400 sold at Amazon and Target, 2023–2025

Hundreds of thousands or millions sold. Check your home today.

Read the official CPSC notice →

Official notice

CPSC's own wording, unchanged.

Hazard

The magnets on the inside cover can detach, posing an ingestion hazard to children. When high-powered magnets are swallowed, the ingested magnets can attract each other, or other metal objects, and become lodged in the digestive system. This can result in perforations, twisting and/or blockage of the intestines, infection, blood poisoning and death.

Sold at

Pura.com, Amazon.com, Target.com and Scheels.com and at Target, Scheels and other stores nationwide from August 2023 through May 2025 for about $50.

Units

About 851,400 (In addition, 1,100 were sold in Canada)

Incidents and injuries

The firm has received three reports of the magnets detaching from the cover. No injuries have been reported.

Model numbers and UPCs

Pura 4, JX230000001 to JX230801425, JX240000001 to JX240049959

Brand

Pura

From the U.S. Consumer Product Safety Commission, recalled Jul 24, 2025. The summary above is ours; for anything that matters, go by the official notice. Had a problem with this product? Report it at SaferProducts.gov.