Tadpole Tales

RecallMar 19, 2026· Feeding· All ages

Lifetime Brands BUILT LUUM Light Up Tumblers

Official title: Lifetime Brands Recalls BUILT LUUM Light Up Tumblers Due to Risk of Choking and Battery Ingestion Hazards

Button batteryChokingBurn
Recalled Built LUUM LED Tumbler - FESTIVE FOREST
Recalled Built LUUM LED Tumbler - FESTIVE FOREST · Photo: CPSC
Recalled Built LUUM LED Tumbler - MERRY GLOW
Recalled Built LUUM LED Tumbler - MERRY GLOW · Photo: CPSC
Recalled Built LUUM LED Tumbler - LET IT SNOW
Recalled Built LUUM LED Tumbler - LET IT SNOW · Photo: CPSC
Recalled Built LUUM Tumbler - WINTER BLOOM
Recalled Built LUUM Tumbler - WINTER BLOOM · Photo: CPSC

Lifetime Brands is recalling BUILT LUUM light-up plastic tumblers with holiday and Fourth of July themes, sold at Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie stores and at Builtny.com. The tumblers can break and expose the button cell battery in the base, posing choking and ingestion hazards to children; swallowed batteries can cause serious injuries, internal chemical burns and death.

What to do

Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall. Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedure.

Contact: Lifetime Brands toll-free at 888-561-2269 from 9 a.m. to 5 p.m. ET Monday through Friday, email at Recall@Builtny.com, or online at https://www.builtny.com/pages/recall or www.builtny.com and click "Recall" at the bottom of the page for more information.

How common was it?

WidespreadAbout 75,700 sold at Nordstrom and Kroger and others, 2024–2025

Tens of thousands to hundreds of thousands sold, or at big chain stores. Check your home.

Read the official CPSC notice →

Official notice

CPSC's own wording, unchanged.

Hazard

The recalled LED tumblers can break, making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Sold at

Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie stores nationwide and online at Builtny.com from October 2024 through December 2025 for between $10 and $15.

Units

About 75,700

Incidents and injuries

Lifetime Brands has received one report of a child gaining access to the tumbler's button cell battery and putting it in the mouth. No injuries have been reported.

Model numbers and UPCs

5323719, 5323721, 5323722, 5323723, 5323724, 5323725, 5331965, 5331966, 5331967, 5331968, 5331969, 5331974, 5324497, 5324498, 5324499, UPC 843461115513, UPC 843461115551, UPC 843461115520, UPC 843461115537, UPC 843461115544, UPC 843461115568, UPC 843461121002, UPC 843461121019, UPC 843461121026, UPC 843461121033, UPC 843461121040, UPC 843461121057, UPC 843461116374, UPC 843461116381, UPC 843461116398

Brand

BUILT

From the U.S. Consumer Product Safety Commission, recalled Mar 19, 2026. The summary above is ours; for anything that matters, go by the official notice. Had a problem with this product? Report it at SaferProducts.gov.

Free for parents

Get the Tadpole Post.

New Tadpole Picks and Reviews, plus a heads-up when something we've covered is recalled. Free, straight to your inbox.

Free. Unsubscribe anytime.